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	<title>Comments on: My branded life</title>
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	<link>http://www.mandylives.com/?p=91</link>
	<description>A bitchin&#039; business magazine about women, consumerism, brands, culture, media and advertising. Edited by Mandy de Waal.</description>
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		<title>By: Leon Jacobs</title>
		<link>http://www.mandylives.com/?p=91&#038;cpage=1#comment-15</link>
		<dc:creator>Leon Jacobs</dc:creator>
		<pubDate>Thu, 12 Nov 2009 10:03:48 +0000</pubDate>
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		<description>Mrs. Van Tonder doesn&#039;t know her daughter is in advertising.</description>
		<content:encoded><![CDATA[<p>Mrs. Van Tonder doesn&#8217;t know her daughter is in advertising.</p>
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		<title>By: Melissa</title>
		<link>http://www.mandylives.com/?p=91&#038;cpage=1#comment-14</link>
		<dc:creator>Melissa</dc:creator>
		<pubDate>Wed, 11 Nov 2009 20:53:25 +0000</pubDate>
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		<description>Alex, I love your comments on Social Media, I think you&#039;re 100% spot on. I&#039;m really trying to push the online / offline link or &#039;golden thread&#039; *vom* cliche. 

I have brand dev, marketing and ad agency experience. I *get* how brands are created and develop and therefore echo your concerns about SM &#039;gurus&#039; who &quot;lack insight into the decisions and details that go into building a brand.&quot; - it&#039;s a big concern for me at the moment. Only time will tell I guess, it&#039;s all in the results.</description>
		<content:encoded><![CDATA[<p>Alex, I love your comments on Social Media, I think you&#8217;re 100% spot on. I&#8217;m really trying to push the online / offline link or &#8216;golden thread&#8217; *vom* cliche. </p>
<p>I have brand dev, marketing and ad agency experience. I *get* how brands are created and develop and therefore echo your concerns about SM &#8216;gurus&#8217; who &#8220;lack insight into the decisions and details that go into building a brand.&#8221; &#8211; it&#8217;s a big concern for me at the moment. Only time will tell I guess, it&#8217;s all in the results.</p>
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